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How to Run a Follow-Up Sequence for Unresponsive Leads

follow-up, unresponsive, wake-up, sequence, no reply, lead stage

Written by Iryna Grytsaenko

If a client hasn't replied to your proposal, a structured follow-up sequence keeps the conversation alive without requiring you to check in manually. GigRadar CRM handles timing automatically through Laziza's wake-up feature.

What You'll Need

  • A connected Upwork account in GigRadar CRM

  • At least one conversation in your inbox with no client reply


Step 1: Send Your First Message

Reply to the job posting as normal — either manually or via Laziza in Co-pilot mode. This is your first touch.

Don't follow up immediately. Give the client at least 24 hours.


Step 2: Schedule Your Second Touch with a Wake-Up

Open the conversation. Switch the composer to Note mode, type @, select Laziza from the dropdown, then write your instruction:

if the client hasn't replied by tomorrow morning, send a short polite follow-up asking if they had a chance to review our proposal

Or use the built-in preset: type @ and select "Follow up if client doesn't reply by EOD" or "Schedule a follow-up tomorrow morning".

Laziza confirms the wake-up and posts a scheduled event in the timeline.

When it fires, she checks whether the client has replied — if yes, she cancels automatically. If no, she sends or drafts the message depending on your Auto Reply mode.


Step 3: Schedule Your Third Touch

If the client still hasn't replied after the second message, wait 3–5 days and schedule a third touch with a different angle — reference a specific detail from the job posting or share a relevant example. Type @, select Laziza, and write:

schedule a wake-up for Friday at 10am. If the client hasn't replied, draft a brief message mentioning a similar project we've completed — keep it one sentence, no pressure.


Step 4: Schedule Your Fourth Touch

If still no reply after touch three, wait 5–7 days. Shift the tone to a low-pressure check-in that gives the client an easy out. Type @, select Laziza, and write:

schedule a wake-up for next Wednesday at 9am. If the client hasn't replied, draft a short message asking if the project is still active or if priorities have changed.

This type of message often gets a reply even from clients who've gone quiet — people appreciate the easy exit.


Step 5: Schedule Your Fifth and Final Touch

Wait another week. The fifth message should be a genuine closing note — brief, gracious, no asks. Type @, select Laziza, and write:

schedule a wake-up for one week from today. If the client still hasn't replied, draft a one-sentence closing message saying we're happy to reconnect whenever the timing is right.

Five touches is the limit. Beyond this, further outreach is unlikely to convert and risks damaging your reputation on the platform.


Step 6: Know When to Move On

After five unanswered messages, update the lead stage in the right panel. Choose the stage that best fits:

Stage

When to use

Unreachable

Sent multiple messages, no response at all

Not Interested

Client explicitly declined or ghosted after showing interest

Wrong Target

The lead didn't fit your service offering

Already Equipped

Client has an existing solution in place


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